As the proud founder of the Paseda360 National Coaching Awards, I am on a mission to debunk a common myth that holds back many talented individuals from pursuing recognition: the belief that they are not good enough to enter awards.

I recently asked a wonderful business coach if she’d be entering the awards and she shook her head, and said ‘I don’t think so.’
When I asked why she said ‘I don’t think I’d be good enough’

So if that’s what you are thinking too.. read on while I explain that this notion is a nonsense, and why it’s an awesome idea to enter.

First and foremost, self-doubt is a natural human emotion. You know this as a coach.

We all experience it at some point in our lives, especially when it comes to showcasing our skills and talents. We’re often taught to play down our achievements.

However, it’s crucial to understand that awards are not just for the “best” or the “perfect.” They are meant to celebrate excellence in all its forms, whether you are a seasoned veteran or an emerging talent. And let’s face it, you’d be the first to encourage your clients to champion themselves, so it’s time to practice what you preach.

The Paseda360 National Coaching Awards is a platform that embraces diversity, creativity, and innovation in coaching, and we believe that every individual has something unique to offer.

Moreover, entering awards is not just about winning. It’s about the journey of self-reflection and growth that comes with putting yourself out there.

The process of preparing and submitting an entry encourages you to evaluate your own work. It’s an opportunity for self-assessment and learning, regardless of the outcome. It can also boost your confidence, as it validates your hard work and dedication to your craft.

Another common fear that holds people back from entering awards is the fear of rejection or failure. As you’ll often tell your coaching clients, failure is not the end; it’s a stepping stone to success. Even if you don’t win, the mere act of trying and putting yourself forward is a courageous and admirable act. It shows resilience, determination, and a willingness to take risks, qualities that are highly regarded in any field, including coaching.

Lastly, entering awards can also open doors to new opportunities. Winning an award or even being nominated can enhance your professional credibility, increase your visibility, and attract new clients or business partners. It’s a chance to gain recognition and exposure within your industry and beyond.

And if all that isn’t enough, the finalists get to attend a swanky awards dinner in London. What’s not to love?

So let’s not let self-doubt or fear hold you back from entering awards like the Paseda360 National Coaching Awards.

Embrace the uniqueness of your talents, focus on the growth and learning that comes with the process, and see it as an opportunity to showcase your achievements and open doors to new opportunities.

Remember, you are worthy, talented, and deserving of recognition. So go ahead, take that leap, and see where it can take you!

We have a category that is right for you.

See you at the Awards!

Angela Cox
Founder Paseda360